Shoelaces can be made from flat ribbon, satin ribbon, nylon ribbon or tube ribbon in customized design. Even a cord ribbon is possible, a reflective stripe can be applied and the sheathed ends, can be printed.
The advertising is applied by screen printing, sublimation printing, in the case of simple motifs, by weaving or a sewn-on label with printing or weaving.

In addition to the simple packaging in a polybag, the laces can be combined in pairs by a paper wrap or presented in a sales package with individually designed card.